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【大腕爱演讲】Facebook创始人演讲：如何营利
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When you're running a site, and you're four people, are on the kitchen, your operating expenses are relatively low. So traditionally, what we've done was we had a vey small sales force, and we sell some ads. You might see them on the site, and we just keep our operating expenses low so far and by doing that, we've been able to stay cash flow positive for basically the entire existence of the company. 当你经营一个网站时，你们有四个人，围坐在餐桌旁工作，你的运营成本是比较低的，之前我们一直只有个很小的销售团队，主要靠广告赚钱。你已经在网站上看到了，而且我们一直努力将成本控制在最低，这样一来，我们就能保持现金流入大于现金流出，基本上公司创办以来一直是这样的。
After we took some money from this guy, we decided that it is OK to go a few months in casual negative. While(Jim)Barely any cash flow.Yeah, at a point,you know. Losing like a $100,000 a month, not millions. So, and then… Now we're back. And we do a lot of page views. I think that it's not something that you really think about, because you probably just think about this as a Stanford site. 所以当我们从这个家伙（Jim Breyer，facebool的投资人）那里得到些钱之后，我们决定有几个月可以让现金流出现负值，可是···（Jim）基本上可以说没什么现金流。对，就是有段时间，一个月也就是10万美元，不是几百万，然后，不过现在好了，我们的页面访问量很大，大家可能不会仔细去想这个，因为你可能只把它当做一个斯坦福的网站。
But everyday, we do more than 200 million page views. I think recently were up to 230 million. By the end of,like two weeks from now or so. We're going to pass Google in page views. That's a lot,right? You don't normally think about it in that kind of application. Like, I think, you know, I was pretty surprised when I heard that. 可是每天，我们都有超过2亿的页面访问量，最近升到了2亿3000万。这样算来，两周后，我们就能超过谷歌的访问量。很多吧！以前你可能从没想过这种网站会那么受欢迎，我第一次听说时也很吃惊。
But when you have that many page views and that many people spending much time on the site. You can monetize it pretty easily just by putting matters on there. The revenue, we're generating over a million dollars a month in revenue, and well more, and that way covers our expenses, and we're not even doing anything cool yet.但是当你有那么大的访问量，那么多的人话大量时间在你的网站上，你单靠投放广告就能轻松赚钱，我们每个月都有超过100万的营业收入，可能更多，这早就超过了我们的开支，关键是这是我们还没做任何厉害的事情的情况下。
背景介绍：马克·扎克伯格，美国社交网站Facebook的创办人，被人们冠以“盖茨第二”的美誉。哈佛大学计算机和心理学专业辍学生。据《福布斯》杂志保守估计，马克·扎克伯格拥有15亿美元身家，是08年全球最年轻的单身巨富，也是历来全球最年轻的自行创业亿万富豪。
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